Sales Strategy

As we speak, your sales, marketing and customer success teams are abusing precious time by pursuing misaligned prospects.

Let’s be honest. Most cold outreach sucks. It’s painfully clear and obvious when you are the recipient of a generic email blast.

You have a small number of clients that are generating the vast majority of your revenue and profitability.

Based on CEB’s “The Challenger Customer”, on average there are now more than 5.4 stakeholders involved in the decision making process.